Now Available: “Digital Media and Tourism” – A Journey into Digital Evolution

. I am thrilled to announce the release of my new book “Digital Media and Tourism“, a comprehensive exploration of the digital transformation within the tourism industry. This book, now available in Italian and coming soon in English this March, dives deep into how augmented reality, virtual reality, AI, and social media are reshaping the […]

Revolutionizing Travel with ExplorAI: Harnessing AI for Smarter Sustainable Destinations – Part 6 of 6

This is blog post 6 of 6 in the series ‘Do Smart Destinations Dream of Electric AI Tourist Experiences?’. This post explores how ExplorAI enhances territorial management and economic impact assessment, ultimately leading to a 21st-century revolution in the tourism industry. In presenting this project idea, my goal is to collaborate with public administrations, associations […]

Adaptive Adventures: Exploring the Impact of AI in Tourism with ExplorAI – Part 5 of 6

Fig. 2 – ExplorAI Usage and Tools (Author: Andrea Rossi) . This is blog post 5 of 6 in the series ‘Do Smart Destinations Dream of Electric AI Tourist Experiences?’. Dive into the intricacies of practical application as I unveil how ExplorAI revolutionizes the journey of modern travelers. This series focuses on how ExplorAI leverages […]

My Talk at AISM Congress 2023: Unraveling AI’s Transformative Impact on Tourism

I’m thrilled to share with you the insights and experiences from my recent talk at the AISM Congress 2023 (Italian Marketing Development Association) in Turin, Italy, on 29.11.2023. The presentation, titled “The Role of Artificial Intelligence in Enhancing Tourist Experiences”, delved deep into how AI is reshaping the tourism landscape. Let’s embark on a journey […]

Mastering the Journey – Harnessing the Power of ExplorAI in Travel – Part 4 of 6

This is blog 4 of 6 in the series ‘Do Smart Destinations Dream of Electric AI Tourist Experiences?’. Dive into the intricacies of practical application as we unveil how ExplorAI revolutionizes the journey of modern travelers. This chapter focuses on how ExplorAI leverages user-centric design, to offer a seamless, adaptive, and enriching travel experience. In […]

ExplorAI: Revolutionizing Tourism with Augmented Reality, Virtual Reality, and Advanced Payment Systems – Part 3 of 6

This is blog post 3 of 6 in the series ‘Do Smart Destinations Dream of Electric AI Tourist Experiences?’. Join me as we delve into the future of smart destinations, powered by the groundbreaking ExplorAI platform and Artificial Intelligence. Discover how tourism is being reimagined to offer personalized, sustainable, and technologically advanced experiences to travelers […]

Inside ExplorAI: The Components Redefining Travel Experiences – Part 2 of 6

Fig. 1 – ExplorAI Platform Elements (Author: Andrea Rossi) . This is blog post 2 of 6 in the series ‘Do Smart Destinations Dream of Electric AI Tourist Experiences?’. Join me as we delve into the future of smart destinations, powered by the groundbreaking ExplorAI platform and Artificial Intelligence. Discover how tourism is being reimagined […]

ExplorAI: Ushering in a New Era of Smart Tourism – Part 1 of 6

This is blog post 1 of 6 in the series ‘Do Smart Destinations Dream of Electric AI Tourist Experiences?’. Join me as we delve into the future of smart destinations, powered by the groundbreaking ExplorAI platform and Artificial Intelligence. Discover how tourism is being reimagined to offer personalized, sustainable, and technologically advanced experiences to travelers […]

Destination Management: Building Sustainable and Thriving Tourist Locations

The convergence of sustainability and tourism has emerged as an impactful area of research in the 21st century, presenting a myriad of opportunities and challenges. In an era where the effects of overtourism and environmental degradation have become starkly apparent, sustainable destination management is pivotal in ensuring the longevity of tourist locations (Koens, Postma, & […]

Targeted Online Communication in Tourism

With the development of digital media, which are more widespread and targeted compared to broadcast and generalist media, it is possible to carry out targeted communication towards specific audiences, stimulating the needs, desires, and dreams of particular groups (targets/segments/niches) of tourists with greater precision and detail. For example, in Figure 1, we see the web […]