Guide to Digitalizing Tourism Services for Public Administration in Italy

Introduction to the Digitalization of Italian Public Administration The digitalization of tourism services is essential for the development and modernization of Italian Public Entities. The Three-Year Plan for Public Administration Digitalization 2024-2026 establishes a strategic model to enhance service efficiency and accessibility. Public entities working in tourism benefit from these directives, improving access, communication, and […]

Are Tourism Trends Analysed or Created? Balancing Data and Innovation

The world of tourism is constantly evolving, and we often wonder: are emerging trends discovered through data analysis or are they the result of deliberate creations by destinations and operators? The answer is that both dynamics play a fundamental role. Analysing Trends to Anticipate the Future Many tourism trends emerge from careful market observation. Thanks […]